EDDM 365 - Monthly Local Growth Program

The families around you
don't know you exist.

The ones who do? They saw you once and forgot.

EDDM 365 makes you the name they can't forget - your martial arts school or gym in front of up to 1,000 mailboxes every single month, researched, designed, printed and delivered for you. Adult programs or kids classes - it fills both.

1,000Homes / month
$997Per month, all-in
<$1Per mailbox
100%Done for you
Why monthly mail wins

Not a postcard.
A presence.

That's EDDM 365.

Recognition isn't built with a single postcard. It's built through consistent visibility - month after month - until your school or gym becomes the name people already know when they're ready to start.

We keep martial arts schools and gyms in front of the right households through recurring direct mail built to grow familiarity, trust, and top-of-mind awareness over time. By the time a parent or athlete is ready to walk in, you're not a stranger they're discovering. You're the name they already remember.

The uncomfortable math

You don't have a lead problem.
You have a resource drain.

Run the funnel honestly. Paid clicks hand you a pile of names that mostly evaporate - while your front desk burns hours chasing people who were never walking in.

Paid clicks / boosted posts
50 → 2
  • 50 "leads" from the ad
  • ~10 actually answer the phone
  • ~5 book an intro
  • ~2 sign up - on a good day
  • 48 chased for nothing
VS
EDDM 365 / your mailbox
EVERY
DOOR
  • Lands in up to 1,000 homes - guaranteed
  • No algorithm, no bidding war
  • Seen at home, where decisions happen
  • Walk-ins who already trust the name
  • Nobody can scroll past their mail
What the mail is doing

Real numbers from
real campaigns.

Not vanity metrics - money in the door and butts on the mat. Straight from our clients' own messages.

$17,916
in contract value from one client's drops
$3,218
in down payments, same campaign
219
total leads from a "New Year" mailer
46
new this month - "directly brought them in"

↳ Pulled verbatim from client texts & comments - screenshots below.

What customers say & hear

Receipts, not promises.

"Homerun after homerun. We are killing it."
Client text thread: Homerun after Home run, We are killing it, That is Amazing!
"I want to tell you something about the EDDM flyers - homerun after homerun… we are killing it."
- Client text thread
Adam Carl, Campeo Jiu Jitsu - EDDM mailer result: 8 off the mailers brought in 46 members; $3,218 in down payments and $17,916 in contract value
"8 off the mailers directly brought them in 46 again for the month… $3,218 in down payments and $17,916 in contract value."
- Adam Carl · Campeo Jiu Jitsu
Facebook results screenshot showing 219 total leads from a New Year mailer
"New Year, New Confidence - 219 total leads. These things KILL!!!"
- Client results, social
Parent text: got the advertisement in the mail for the four-week promotion and hasn't stopped talking about it since
"Last week we got the advertisement in the mail for the four-week promotion and he saw it and hasn't stopped talking about it since."
- New member's parent
Adults, not just kids

It fills adult programs, too.

Personal training, adult fitness, adult martial arts - same mailboxes, same result: grown-ups who finally know you exist.
Adult Fitness
Mike Williams text thread: signed a new adult client who joined because of multiple postcards; website leads up since the mailers hit
"Signed someone on Thursday that joined due to multiple postcards - had been working with another trainer for 3 months. Website leads were definitely up since they hit mailboxes."
- Mike Williams · Adult Fitness
Adult Fitness
Aspire Fitness adult personal-training EDDM postcards, printed and dropping across Atlantic Highlands, NJ
"$125 for two weeks of personal training - real adult-fitness cards, printed and dropping across Atlantic Highlands. Print works."
- Aspire Fitness · Adult personal training
Adult & Kids Martial Arts
Brannon Beliso testimonial: grew to 285 students in the first year after opening a second location with Chris and Dojo Muscle
"The work we did with Chris and Dojo Muscle when we opened our second location is a big reason WHY we were able to grow it to 285 students in our first year. We will always be grateful!"
- Brannon Beliso · Adult & Kids Martial Arts

Why monthly beats one-and-done

The 4-month recognition curve.

One postcard is noise. The same school or gym, in the same mailboxes, month after month - that's how a stranger becomes the obvious choice.

Month 01

Awareness

Seed planted. A few with an immediate need reach out - don't expect a flood, expect a start.

Month 02

Recognition

"Oh - that place again." Your name quietly enters their mental map of the neighborhood.

Month 03

Familiarity

You're no longer junk mail. Referrals start from people who haven't even walked in yet.

Month 04+

Trust

You're the default. They don't Google it - they already know your name and pick up the phone.

Samples of our EDDM campaigns

Heavy stock. Bold design. Built to get kept.

Full-color 6.5"×12" postcards on premium 14pt gloss - a fresh design every month, never the same card twice. A few of the campaigns we've designed and mailed for real martial arts schools, gyms and adult fitness studios:

Direct-mail postcard campaign sample - Dragon Gym martial arts and fitness
Martial arts & fitness
Direct-mail postcard campaign sample - Gracie Jiu-Jitsu
Brazilian jiu-jitsu
Direct-mail postcard campaign sample - kids program
Kids & family
Direct-mail postcard campaign sample - No Limits Fitness adult gym, West Melbourne FL
Adult fitness
Direct-mail postcard campaign sample - Aspire Fitness Founders Club, Atlantic Highlands NJ
Adult fitness

↳ Real Pixel Mobb design samples. Your campaign gets its own brand-new creative every month.


Don't take our word for it

See what coaches say about working with Pixel Mobb.

Top gym owners and coaches - including strength-coaching legend Mike Boyle - on what it's like to have us running their growth.

▶ Video testimonial Video testimonial - gym owners and coaches on working with Pixel Mobb
Our process

Six phases. Zero lifting on your end.

You run your school. We run the campaign - research to mailbox, then watch it like a hawk.

Phase 01

Discovery

We start with questions - lots of them - to understand your offer, your market and your goals.

Phase 02

Research

Market, competitive and route research - we map the doors most likely to become members.

Phase 03

Strategy

A clear, optimized plan for your print (and digital) - built with you, not at you.

Phase 04

Production

We design, gather your feedback, print and launch - a fresh full-color card every month.

Phase 05

Management

Sorting, postage, delivery and the post-office drop - handled. You never touch it.

Phase 06

Measure & Adjust

We watch what's landing and adjust. After 6 months we can rotate fresh routes - no extra cost.

Real talk

"I tried direct mail.
It didn't work."

We hear it constantly - almost always from someone who mailed one cheap postcard, once, with a weak offer and no follow-up. That's not direct mail failing. That's the method failing. EDDM 365 is engineered to fix every reason it flopped on you before.

"I tried it before and it didn't work."
You mailed once, didn't you? One postcard is a coin flip - recognition is built on repetition. A single drop quits right before the 4-month curve pays off. EDDM 365 is the monthly system, not the one-shot.
"How do I know it actually works?"
Don't trust us - read the screenshots above. Real schools, real texts: $17,916 in contract value, 46 members in a month, 219 leads. And if you don't love your first card, we redesign it free. The risk is on us, not you.
"Direct mail is impossible to track."
Not the way we run it. Every card carries a QR code, a scan link, and a trackable offer - so you see exactly what's landing. Same routes monthly makes walk-ins attributable, and we report what's working.
"Everyone says direct mail is dead. Why is yours different?"
Because "everyone" mailed one cheap card, no strategy, no offer. We do it for you: fresh pro design every month, researched routes, a real hook, and a system - by an agency with the receipts. Same medium, a completely different machine.
Run the numbers

Two members a month and
it's already 4x your money.

EDDM 365 isn't a cost - it's a member machine. Out of ~1,000 homes a month, plan for around 2-3 new members as your floor. For a school, that's not small - here's why.

2-3new members a month - your conservative floor (good months go well beyond)
$2,000+what one new member is worth in first-year contract value, before renewals or referrals
~4xback on your $997 the same month - then it compounds for all 12

Two members isn't two sales - it's two long-term agreements worth well over $2,000 each in year one. That's ~24 new members a year you never had to chase - roughly $48k in new contract value against ~$12k in cost. And the two who sign this month are just the ready-now ones: the other ~998 homes get warmer with every drop. It was never about volume - it's members on the mat at a cost the math can't argue with.

One number. Everything included.

Own your neighborhood for less than $33 a day.

EDDM 365 · 12-Month Program
$997/ month
Up to 1,000 mailboxes / month · billed monthly
  • Up to 1,000 homes hit every single month
  • Brand-new full-color postcard designed monthly
  • Premium 14pt gloss, 6.5"×12" format
  • Route research, sorting, postage & delivery
  • Ongoing monitoring + neighborhood rotation
  • A direct line to your Pixel Mobb team
12-month program ~$0.99 / mailbox No design work for you
$400 one-time
One-time design setup fee on your first invoice - covers your brand kit, templates and first month's creative.
Everything's included - no design work, no hidden fees, no busywork on your end. Your first full-color card hits mailboxes within weeks of signup.
💬 Questions? Chat with us - no call needed
Love your first card, or we redesign it free. We keep refining until you're proud to put it in 1,000 mailboxes. The design risk is on us, not you.

Before you ask

The honest answers.

Direct mail, in this day and age?

That's exactly why it works. Everyone crowded into the same feeds and inboxes - the mailbox got quiet. A heavy, well-designed postcard at home has almost no competition, and nobody can unsubscribe from it.

Do I have to design anything?

No. We research, design, print, sort, ship and monitor. You approve and run your school. A brand-new full-color card goes out every month.

How fast will I see results?

Some clients see immediate calls (see the screenshots above), but the compounding happens around months 3-4 - see the recognition curve. EDDM 365 is a 12-month presence play, not a one-shot blast.

What exactly do I get for $997?

Up to 1,000 mailboxes hit every month, a brand-new full-color 14pt postcard designed monthly, plus all route research, sorting, postage and delivery. One flat number. A one-time $400 setup fee covers your initial brand kit and first creative.

Which neighborhoods get hit?

We map EDDM routes around your location and target the doors with the best demographic fit. Same routes monthly for compounding recognition; after six months we can rotate in fresh neighborhoods at no extra cost.

Can I cancel?

EDDM 365 is a 12-month program because recognition compounds over time - quitting at month two throws away the curve right before it pays off. Want something custom? Hit the chat and we'll tailor your routes.

Still on the fence? 💬 Chat with us - we actually answer

Stop renting attention

Be the name
they already know.

Homerun after homerun starts with month one.

$997/month. Up to 1,000 homes. Done for you. Get on the curve before your competition even notices.

Scan My Neighborhood - Free